Executive Director, Edit Strategy and Operations

Job Description

Job Title
Executive Director, Edit Strategy and Operations

About The Position | Major goals and objectives and location requirements
As Executive Director, Edit Strategy and Operations for the People Inc. food brands, you will lead strategic planning and drive growth across the entire portfolio – including Allrecipes, EatingWell, Simply Recipes, Serious Eats, and more. This role combines strategic content leadership with operational execution, requiring both high-level analytical thinking and hands-on implementation capabilities. Reporting to the SVP, Associate Group General Manager, you will develop data-driven strategies for growth, product, and revenue, while ensuring operational efficiency.
Hybrid 3x a week- (New York)
In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.
About The Positions Contributions:
Weight % Accountabilities, Actions and Expected Measurable Results
• 30%: Develop and execute strategies to drive audience growth and engagement across multiple brands in partnership with senior food leadership. Develop complex modeling (financial and digital KPIs) and scenario planning to create business cases to support strategy and investments. Oversee P&L and budget planning with the SVP, Associate Group General Manager.
• 30%: Oversee content operations, production and library management. Lead cross-functional meetings and ensure alignment across teams. Bridge communication gaps between product, editorial, and marketing functions
• 20%: Streamline editorial operations to boost efficiency, data accessibility, and team productivity. Manage content production and promotion workflows in conjunction with SVP, Associate Group GM and brand editorial leadership. Identify, pilot, and scale AI-powered solutions to reduce manual effort and unlock creativity, including establishing frameworks for responsible AI usage, quality control, and brand voice consistency.
• 20%: Partner with product, marketing, revenue, and growth teams to optimize user experience and brand performance. Align cross-functional teams (content, growth, product, ART, social) to ensure process and operations exist to achieve goals. Pilot innovative product features and business models in collaboration with internal teams. Implement annual strategic planning processes across brands, consulting with Associate Group GM on prioritization and execution
The Role's Minimum Qualifications and Job Requirements:

Education:
• Bachelor's degree and/or equivalent experience.

Experience:
• Minimum 10 years of relevant work experience
• Proven track record of driving audience growth and engagement through strategic initiatives
Specific Knowledge, Skills, Certifications and Abilities:
• Strong analytical skills with the ability to turn data into actionable insights and content strategies
• Solid understanding of editorial operations, workflows and systems
• Excellent communication skills and ability to influence at all levels
• Expertise in content strategy, SEO, and audience development
• Ability to balance editorial quality with business objectives
% Travel Required (Approximate): 5%
It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing hr@people.inc.

Pay Range
Salary: New York: $140,000.00 - $155,000.00

Jobcode: Reference SBJ-mk1kp3-216-73-216-42-42 in your application.